Skip to content

How to turn a logo image into a vector for printing

By the Fusion Office team · Updated

Quick answer

Open JPG to SVG, choose your logo, pick Logo mode, turn on Remove white background and press Convert to vector. The SVG scales to any size without blurring and opens in Illustrator, CorelDRAW, Inkscape and Figma. Blurry or tiny logos trace poorly; for those, start from the largest copy you can find.

Why printers want vectors

A JPG or PNG logo is made of pixels, so it turns blurry and jagged when blown up for a banner, signboard, T-shirt or vehicle wrap. A vector logo (SVG, AI, EPS, PDF or CDR) is made of shapes and stays sharp at any size, and printers can change its colours exactly.

Convert step by step

  1. 1Find the largest, sharpest copy of the logo: the original file, your website's header image, or a high-quality PDF.
  2. 2Crop it to just the logo with Crop image.
  3. 3Open JPG to SVG, choose Logo, select Smooth for clean curves, and turn on Remove white background.
  4. 4Press Convert to vector and download the SVG.
  5. 5Open it in Illustrator, CorelDRAW or Inkscape to check the shapes, adjust colours, and save in the format your printer asked for (AI, EPS, PDF or CDR).

When to redraw instead

  • Tiny logos, such as a 100-pixel favicon, don't have enough detail to trace.
  • Logos with gradients, shadows or photos become many small shapes.
  • Text in the logo traces as shapes, not a font: if letters look wobbly, retype them in the right font in a design program.

If the image is small, enlarging it slightly and raising contrast in the Image editor before tracing can help. For laser cutting and Cricut, see How to convert JPG to SVG for CorelDRAW, laser cutting and Cricut.

Frequently asked questions

Is SVG accepted by printers?

Most accept SVG or can open it. If they insist on AI, EPS or CDR, open the SVG in Illustrator, Inkscape or CorelDRAW and save it in that format.

Will my logo's colours stay exact?

Tracing picks the main colours. For brand-exact colours, set the HEX or Pantone values on the shapes afterwards.